Unstoppable Domains reportedly formed an alliance with crypto payment firm MoonPay to integrate NFT domains in transactions within the platform. 

Specifically, the freshly forged partnership will reportedly make it possible for MoonPay users to send and receive virtual assets using their domain names, removing the necessity of typing long and complicated wallet addresses. 

Ivan Soto-Wright, the co-founder and CEO of MoonPay, reportedly remarked that the collaboration would offer a more simplified measure for individual to tap into the Web3 sphere.

Per Soto-Wright, while MoonPay is in charge of front-end matters, Unstoppable Domains will bring improvements to the tail-end of a user’s journey via eliminating the complex characters and put in customizable NFT domains instead.

Sandy Carter, an executive at Unstoppable Domains, further shared remarks regarding the collaboration, claiming that it will amplify the intuition of Web3. Carter shares a belief that both experienced and novice crypto users will be beneficial from the simplified experience that will come, as an outcome of the partnership.

Besides payment transactions, the NFT domains can additionally be utilized as a measure to sign in to decentralized applications (DApps), wallets and exchanges. It also enables users to select the data to which they will allow access by websites and appso.

Meanwhile, the demand for NFT domains is still witnessing an incline pattern. In July this year, registrations for the Ethereum Name Service experienced a 200% surge. The rise in registration was fueled by hype during the second-largest sale of an .eth domain when “000.eth” was sold for 300 Ether (ETH) – with a approximately value of $300,000 at the time of purchase.

More recently, Ethereum co-founder Vitalik Buterin responded to critics questioning the proof-of-stake (PoS) consensus amid the upcoming Merge of the smart contract platform. Per Buterin, who offered a rebuttal on the topic of PoS voting, numerous arguments coming from critics are deprived from unmitigated lies.